(Samsung Gulf Electronics) announced the availability of its new range of TVs for the year 2023, consisting of two 77-inch Samsung OLED and 8K Neo QLED, at The company’s website and in its stores and retail stores across the UAE.
The company said that the 77-inch OLED TVs establish its leadership in OLED technology. “These displays feature Quantum HDR OLED + technology, enhanced by Quantum Dots technology, which provides exceptional contrast, dramatic sound, and vibrant colors. While the AI-powered processing technology transforms ordinary content into a stunning 4K visual experience. At the same time, Dolby Atmos technology provides customers with immersive surround sound.”
In addition, the TVs provide fans of electronic games that require high-speed performance, and watching movies in perfect resolution, a vibrant experience thanks to the Motion Xcelerator Turbo Pro processor, which provides a 4K picture at ultra-fast speeds of up to 120Hz. This speed may go up to 144Hz in games that support Game Motion Plus technology and offer compatible content.”
Samsung’s Neo QLED 8K screens, according to the company, ushering in a new era of home entertainment, “giving customers unparalleled picture and sound quality, based on Quantum Mini LED technology that displays a billion colors, enhanced by extreme contrast and 150 percent more luminance.” 100% compared to Samsung’s Quantum Matrix technology. The powerful processor also ensures that ordinary content is transformed into a stunning 8K visual display, then Dolby Atmos technology, enhanced with Object Tracking Sound Pro and Symphony 3.0 technologies, crowns the viewing experience with surround sound accuracy.
On this occasion, (Nikola Aksentievich), Head of the Visual Display Division at (Samsung Gulf Electronics) said: “Year after year, we at Samsung confirm our leading position in the TV industry by launching TVs that set new standards across the sector and provide customers with viewing experiences that go beyond their expectations. And in 2023, the QLED and OLED series of TVs will offer unprecedented immersive experiences based on our proprietary picture and surround sound technologies. Moreover, the availability of 4K and 8K resolutions in large TVs are tangible evidence of Samsung’s leadership in the field of audiovisual display technologies.”
By prioritizing its most premium product lineup, Samsung said it has managed to maintain its exceptional leadership in the TV industry for nearly two decades. It also recently topped global TV sales in 2022, according to market research firm Omdia, which is the 17th year in a row that the company ranks first globally in TV sales.
Samsung also dominated the ultra-large TV segment last year, capturing 36.1 percent and 42.9 percent market share for TVs larger than 75 inches and 80 inches, respectively. As for the market for premium TVs over $2,500, Samsung managed to hold the largest market share in terms of revenue with 48.6 percent.
The 77-inch OLED TV is available at AED 15,999 with a free Freestyle projector; The 85-inch 8K Neo QLED is available at AED 37,999 with a free Soundbar, the 75-inch at AED 28,999 with a Freestyle projector, and the 65-inch at AED 20,999 with a free Soundbar.
